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ExL Pharma, Sheraton University City - Philadelphia, PA
May 5, 2008 - May 7, 2008
ExL Pharma is proud to present our 3rd Annual Integrated Relationship Marketing and Sales for Pharma Conference -- Building on the success from the first two events, this year's conference will once again provide pivotal and innovative strategies to maximize your relationship marketing and sales efforts. The first day will feature a sales force stradegy and technology seminar, coinciding with two patient adherence/compliance workshops. The second day will be dedicated to Integrated Relationship Marketing strategy and also provide presentations on multi-cultural marketing. The third day will feature two tracks – one on direct to patient and one on direct to physician marketing. This is THE interactive marketing forum featuring pharmaceutical industry case studies, vendors presenting on capabilities to consider, and academics discussing the driving factors behind behavior.
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Organized by:
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ExL Pharma |
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Invited Speakers:
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Melissa Hunt Associate Director of Clinical Training, Department of Psychology UNIVERSITY OF PENNSYLVANIA Gene Hull Vice President, Senior Regulatory Counsel WYETH Carolyn Choh Professor, Pharmaceutical Marketing Department ST. JOSEPH'S UNIVERSITY Kim Levy Vice President, PRM Practice Leader MICROMASS COMMUNICATIONS Amanda Rhodes Vice President of New Business Development MICROMASS COMMUNICATIONS Nancy Phelan Executive Director, Consumer Communications and eMarketing WYETH Jeanne Zucker Senior Vice President, Strategic Business Development INFOMEDICS Lars Merk Product Director ORTHO-MCNEIL JANSSEN Peter Pitts President CENTER FOR MEDICINE IN THE PUBLIC INTEREST Kevin Nalty Associate Director, Strategic Web Communication MERCK
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Deadline for Abstracts:
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N/A
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Registration:
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http://www.exlpharma.com/eventRegister.php?id=108
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E-mail:
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info@exlpharma.com
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